Social media is an important extension of any digital storefront, and benefits your company in a variety of ways. In addition to generating trust among your followers (which leads to sales when a potential customer is ready to make a purchase down the road) social media helps to establish you as an industry thought leader. As your social platforms become “go to” sources for valuable or entertaining information, your followers are also driven to your website through strategically placed links in your posts or by encouraging organic searches. In addition to increasing your digital footprint, social media puts you directly in touch with your target market – up close and personal – which gives you valuable insight into what makes them tick. This knowledge is extremely valuable when planning your marketing campaigns.
I’ve had the pleasure of managing social media platforms for a digital marketing agency, New York State’s largest arts council and prominent attorneys in Manhattan. I’ve also been a social contributor for clients ranging from small business owners to an independent school. I’ve created and contributed to integrated campaigns designed to encourage audience engagement, increase social following and bolster public awareness of various companies’ programs, products and areas of expertise.
If you need assistance with your Facebook, Twitter, LinkedIn, Instagram or Pinterest accounts, please contact me to discuss how I can help you with planning and implementing daily posts and digital marketing campaigns.
A Sampling of Past Social Media Work:
ArtsWestchester – New York State’s largest arts council
Social media management included Facebook, Twitter & Instagram
MarkNet Group – A boutique website and digital marketing agency
Social media management included Facebook, Twitter and LinkedIn
Ronemus & Vilensky –
A NYC law firm specializing in personal injury, medical malpractice and civil rights cases
Social media management included Facebook and Twitter